[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”]
Angela Brown Elliot
As the crush of the holiday season frenzy ramps up, is your company adequately prepared to meet the needs of your customers? Don’t risk losing potential customers or souring the relationship with existing ones due to overwhelming customer service needs. By fine tuning a few items in your wheelhouse, you can keep both your team and your customers in a merry mood.
Call Me… Maybe?
This may seem like an obvious item, but you might be surprised by how many companies have their contact information buried deep within their websites. Feature your customer service phone number and email prominently so that flustered customers don’t have to dig through countless pages of content to discover how to reach you.
Taking ease of access further, you might consider adding a “click to call” feature on your website. This will not only eliminate the customer’s frustration over being put on hold to wait for an available representative, but will also build your contact database for future use.
Help Me Help You
A good portion of your customer service inquiries are likely the same few questions being asked over and over. Invest the time to develop an excellent set of Frequently Asked Questions to post prominently on your website (near your contact information is ideal) so that your customers can easily troubleshoot routine issues on their own. Your customers will be grateful to find quick and straightforward solutions to their problems and your service department will be freed up to respond more efficiently to the remaining requests.
Reply with Style
Now that you have a set of FAQ’s featured on your website, don’t forget to also prepare email response templates for the customers who do take the step to contact your service team. FuseDesk provides a simplified approach to creating these responses through its Email Template Editor (see more information HERE) The speed and uniform quality of response this will allow your service team to resolve customers’ problems with will not only impress your customers, but also ensure that each inquiry is receiving the same level of service despite the increased caseload.
By relieving a portion of your service team’s potential inquiries and providing helpful, thorough information, your customers who [/fusion_builder_column][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][easily] contact you will have a more positive experience that does not show the strain of so many other, lesser prepared companies.[/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]